Strategy development
Strategic planning that responds to your business goals is the cornerstone to effective internal and external communications. We will develop a strategy that identifies and addresses the communication issues in your business, aligns with your organisational purpose and values, and enables you and your team improve how you communicate to stakeholders.
Corporate communications
We work at board level to understand how your organisation communicates with its stakeholders. Our approach is to make your corporate communications more efficient, more responsive and more integrated so you can communicate across your business with one voice to facilitate strengthened relationships and build trust.
Project communications
Our knowledge of the project programme enables us to exploit its milestones to your advantage. Whether your approach to sustainable development or ability to add value are part of your corporate values and purpose, we will make sure your role and expertise are part of the development, technical and social story.
“Sarah works with the board providing counsel on how we position our business within the industry. She has developed a communications strategy that brings efficiency and purpose to how we communicate and that can be implemented by our internal team. She has helped us re-evaluate our values and articulate our strengths as an organisation.”
Services
Media engagement
Our approach is to make sense of what news, expertise and opinion you have across your business and turn it into something relevant to others. We understand what makes a compelling story and will advise on what works and what doesn’t. Our goal is not to shield your from the media but to help you build relationships that are mutually beneficial through the development and sharing of industry expertise.
Employee communications
Our approach is to build a loyal workforce and an army of people who will promote your business for you. We will identify how your internal communications could be more effective and develop a strategy to improve morale, promote engagement or heighten employee retention. Our approach is to generate a sense of belonging in your employees and a culture that creates pride in your team.
Presentation training
Our training will teach your employees how to present on an emotional and logical level. This means giving them the tools to articulate the company’s expertise and tell its story with spirit. Our goal is to help you win work by strengthening your team’s skills for the tender and pitch process. Rigorous media training is delivered by a former journalist and will enable your senior teams to hold their own and thrive in a press interview.
Storytelling and content
We will challenge whether your current narrative is fit for purpose and captures the emotional appeal of why you exist. Our approach is to help you tell the story that is unique and authentic to your business. We are proactive in idea generation and creative in producing content and we develop ideas that interest your clients while helping the business articulate its purpose, vision and expertise.
Insights surveys
Our Insights surveys give you direct, valuable feedback on the experience clients and partners have working with your organisation and how they perceive you in the marketplace. This provides you the intelligence required to make the necessary adjustments to enhance your business and learn from those that matter to you most. Insight surveys tell your stakeholders that you care what they think of your business and at the same time provides an opportunity to share information about the skills and services you can offer them.
Digital communications
We will analyse the data from your existing digital channels and respond with a strategy that gives your online presence purpose. Our approach is integrated, which means the content we develop is passed through all available channels, expanding your outreach to a wider, more digital audience. The next generation of decision makers is digital and we will help your business join their conversations online.
Issues management
We will identify potential risks your business may face and develop solutions to avoid them becoming a crisis. Issues management is a vital part of your business strategy that protects reputation and business continuity. It is rarely the event that attracts criticism of a business but the way it manages the fallout. Our goal is to protect your business while helping you develop a more human approach in your response.